What is Sponsorship?

Sponsorship is a form of advertising, where the advertiser pays the publisher (typically social media, a TV channel, radio station, celebrity, or website) to advertise. You’ll have the opportunity to include a message, link, or coupon code in the description of their post. This will help you increase brand awareness and drive traffic to your website. This can help your business grow by reaching and engaging a targeted audience.

Additional Social Media Terms