Content curation refers to the collection of any and all relevant information from reliable online sources for the purpose of sharing it with your followers on social media. This is done by linking the collected information to your original post related to the subject. It is done in order to add relevance to your own original information which you have shared with your followers. Content curation and sharing is an effective means of connecting with and creating important and lucrative relationships with like-minded leaders within your field of interest.