Content marketing is crucial for businesses to attract and keep customers. But making great content takes a lot of time and work. That’s where writing tools come in. They help digital marketers in many ways such as researching, coming up with ideas, writing, and editing easier.
Surveys show that 82% of marketers say AI-generated content is as good as human-generated content. They use writing tools and software to check grammar and spelling, measure readability, and even scan for plagiarism. Some even use AI to help with writing.
According to Orbit Media, 43% of marketers feel AI improves their writing productivity (Orbit Media, 2022). These tools help marketers create lots of content fast without losing quality. They do this by doing repetitive tasks automatically and giving tips to make writing better.
As content marketing grows, writing tools become more important for marketers who want to reach audiences and grow their businesses. According to the Content Marketing Institute, 86% of B2B marketers use digital marketing for creating brand awareness. So, begin with us to explore the 19+ best writing tools that are really helpful for online advertisers.
How Writing Tools Help Content Marketers?
Writing tools are very helpful for digital marketers. They help create good content quickly. These tools use SEO keywords for research, making sure the content is optimized and ranks well. They also check for grammar, spelling, and plagiarism to make sure the content is original and error-free.
Some tools can analyze how easy it is to read the content. This helps writers make content that suits their target audience. Writing tools also allow teams to work together easily through collaborative editing. By keeping track of metrics, these tools help understand how well the content is doing.
There are also writing tools that use automation and AI. These tools help generate content faster and help you share it. By handling boring tasks and giving insights, writing tools help online advertisers be more productive. This means they can create more content to connect with their audience better.
21+ Best Writing Tools For Content Marketers
Writing great content needs the right tools. These tools make it easier for digital marketers to work well, improve their content, and make sure it’s always top-notch for their audience. Here are the 19+ best writing tools for content marketers.
1. ChatGPT: Best for generating AI text
URL: https://chat.openai.com/
ChatGPT can make hard ideas easy to understand and write text that sounds human-written. It’s great for making long stuff shorter, giving smart answers like Google does, and helping with writing tasks. This means digital marketers can make good, interesting content faster and easier.
Pros
- Get fast and right answers on lots of different topics.
- Information is organized neatly.
- User-friendly interface.
Cons
- Sometimes, there are issues with connectivity and response.
- ChatGPT doesn’t solve every problem; it might give incorrect information.
Pricing
- Free: It’s a free plan.
- Plus: For $20 per month.
- Team: For $25 per month.
- Enterprise: It’s a custom plan.
2. Bulk.ly: Best for Social Media Automation
URL: https://bulk.ly
Bulk.ly is a powerful tool designed to simplify social media management and content distribution. It automates the process of creating content using AI, scheduling and posting content across various social media platforms, saving digital marketers a significant amount of time and effort.
Pros
- Automates social media posting, ensuring your content reaches your audience at the optimal times.
- Integrates with popular social media platforms and content management systems for seamless content distribution.
- Provides analytics to track the performance of your posts, helping you refine your social media strategy.
Cons
- May require a learning curve to fully utilize all its features and integrations.
Pricing Plan
- Pro: For $19 per month, offering additional features and higher posting limits.
- Pro Plus: For $39 per month, designed for larger teams with advanced needs.
- Pro Plus Agency: For $149 per month, designed for agencies managing multiple clients.
- Custom: Offers tailored solutions for enterprises with specific requirements.
Bulk.ly stands out for its ability to automate the entire process of social media management, from scheduling posts to analyzing their performance. This tool is ideal for content marketers looking to streamline their social media strategy and engage their audience more effectively.
3. Semrush: Best for SEO
URL: https://www.semrush.com/
Semrush is like a toolbox for making websites better. It has everything in one place to help with SEO, brand promoting, and making websites better.
If you’re a content marketer, it helps you find the right words to use and gives you ideas for what to write about. It also helps you write better by giving you tips on how to make your content show up more in searches and keep people interested.
Pros
- It has lots of useful tools for marketers.
- They also have special extras like managing your online reputation and heat maps.
- You can also check traffic data trends, lead finders, and client portal for agencies.
Cons
- Its free version doesn’t offer much, but its paid versions are expensive.
- Even though it has a lot of features, not every business needs all of them.
- Some people find it hard to use compared to other SEO tools.
4. Paraphrasing Tool: Best for rephrasing text
URL: https://paraphrasingtool.us/
The paraphrasing tool uses AI and NLP to do more than just change words. It understands and rethinks ideas to make special and good content. Online advertisers find it helpful because it makes their content more unique, keeps the original meaning, and stops plagiarism. This helps their content to be noticed online.
Pros
- This tool quickly generates new content.
- The app is easy for users to navigate.
- It provides content that is free from plagiarism.
Cons
- It only paraphrases up to 200 words at a time.
Pricing Plan
It’s a free AI tool.
5. ClickUp: Best for managing tasks
URL: https://clickup.com/
ClickUp is a website that has many tools and uses AI to make tasks easier and boost creativity. Digital marketers find it helpful for summarizing notes, managing tasks, and planning time efficiently.
It also has features like Google Calendar integration and collaborative whiteboards, making teamwork smooth and improving productivity in content creation.
Pros
- You can get a plan for free.
- Customer support is excellent.
- There are lots of tools for managing tasks.
Cons
- The website is difficult to use.
- The phone apps need to be better.
Pricing
- Free Forever: It’s a free plan.
- Unlimited: For $7 per month.
- Business: For $12 per month.
- Enterprise: It’s a custom plan.
6. Paragraph Expander: Best for expanding text
URL: https://paragraph-generator.com/paragraph-expander
The paragraph expander helps brand promoters make their writing better without much effort. It helps to make paragraphs longer while keeping them clear. This tool allows you to create more detailed and interesting content in less time.
It’s easy to use and gives quick results, which helps marketers meet deadlines and tell interesting stories to their audience.
Pros
- With just one click, make text longer and easier to read.
- A helpful tool for saving time and writing in many different ways.
Cons
- You might need to edit the text.
- Some sentences don’t make much sense.
Pricing
This tool is free to use.
7. Grammarly: Best for checking grammar
URL: https://www.grammarly.com/
Grammarly started as a basic grammar checker. Now, it’s a powerful writing helper that uses AI. It helps make writing easier to understand, suggests style changes, and finds plagiarism. For marketers, it’s really useful. It helps create interesting content, makes sure it’s clear, and keeps the tone and style the same everywhere.
Pros
- It helps improve your writing skills.
- Gives accurate grammar and readability suggestions.
- Easy to use and understand.
Cons
- The free version only checks for spelling and grammar errors, not style and context.
- However, it doesn’t replace a human editor.
Pricing plan
- Free: It’s a free plan.
- Premium: For $12 per month.
- Business: For $15 per month.
- Enterprise: It’s a custom plan.
8. Reword Generator: Best for rewording text
URL: https://rewordgenerator.net/
The reword generator helps to avoid writer’s block and boring rewrites. This easy-to-use tool changes your text smoothly while keeping the same meaning. It makes your writing clearer and more engaging.
This tool makes it easier to update product descriptions, improve blog posts, or make changes to marketing copy. It lets marketers concentrate on important messaging instead of worrying about the wording.
Pros
- Easy and simple to use.
- It works for you, saving you lots of time.
- Generate high-quality, mistake-free and interesting content.
Cons
- It’s good for basic content but might have trouble with complicated topics.
- The content might not be very unique.
Pricing
This tool is free to use.
9. Jenni AI: Best for AI writing
URL: https://jenni.ai/
Jenni is a smart AI writing assistant designed to make content creation easier. It quickly corrects grammar errors and improves readability, helping to create engaging content. It also assists in research by finding relevant articles and data, saving marketers time.
This tool has features like making citations and rewriting content. It helps marketers make interesting content that reaches their audience easily.
Pros
- It boosts writing speed, quality, and creativity.
- It generates text in multiple languages, styles, and formats.
- The tool offers translation and paraphrasing features.
Cons
- Not available on mobile devices yet.
- Occasionally produces sentences similar to existing ones on the web.
- AI checkers can easily detect that the content isn’t written by humans. Their algorithm is in early stages and may improve with the time.
Pricing plan
- Free: It’s a free plan.
- Unlimited: For $20 per month.
10. Grammar Checker: Best for writing error free content
URL: https://checker-plagiarism.com/grammar-checker
A grammar checker is a helpful tool for improving your writing and ensuring there are no grammar mistakes. You need it to make your writing better. It helps you find errors quickly and makes your content better.
This tool is really important for content marketers. It helps them talk clearly and professionally. That makes their ideas easier to understand and believe for the people they’re talking to.
Pros
- Find and fix grammar mistakes fast.
- It makes sure your writing is correct.
- It helps you write confidently.
Cons
- Sometimes it may lag in detecting errors.
Pricing plan
This AI tool is free to use.
11. AI-Mailer: Best for email marketing
URL: https://ai-mailer.com/
AI Mailer uses advanced technology to make personalized and professional emails quickly and accurately. You can send as many emails as you want, schedule them easily, and use different templates. This helps digital marketers reach more people without needing to be technology experts.
Pros
- Improve your email marketing using smart AI tools.
- The interface is easy to use.
- Save time with automation.
- Make your emails personal and interesting.
Cons
- Some plans cost more.
- Sometimes, it doesn’t show the right context.
- You can’t customize templates.
Pricing Plan
It’s a free AI tool.
12. Summarizer: Best for summarizing long content
URL: https://rewording-tool.com/summarizer
The AI summarizer helps quickly shorten content using advanced technology like NLP and ML. This tool is excellent for marketers. It helps them find important information quickly, like trends and what competitors are doing. You can adjust the length. Plus, it keeps your stuff safe and private.
Pros
- Summarizes content to make reading 80% faster.
- Quickly understand main ideas in books, news, etc.
- Makes complex texts easier to understand.
Cons
- Sometimes it may neglect useful information from the text.
Pricing
This tool is free to use.
13. Hemingway: Best for checking readability of the text
URL: https://hemingwayapp.com/
The hemingway editor helps make writing better. It points out problems like long sentences, big words, and extra adverbs. These issues show up in different colors, so they’re easy to spot.
It helps people who make content, like marketers, by making their writing clearer and stronger. This means their ideas are easier to understand. It is easy to use and gives helpful feedback.
Pros
- Built-in counter for words, characters, sentences, paragraphs, and letters.
- Provides a readability scale with a grade-level system.
- Highlights long sentences, confusing parts, passive voice, and adverbs.
Cons
- This app doesn’t check for spelling or punctuation mistakes.
- It also doesn’t offer formatting or organization suggestions like some other apps do.
Pricing
It’s a free tool.
14. Saga AI: Best for writing and organizing tasks
URL: https://saga.so/ai
Saga AI makes work easier. It helps with writing, organizing, and connecting. Content marketers find it useful because it can generate content with one click, translate accurately into over 20 languages, and summarize well. This makes creating campaigns easier and ensures they are clear and correct without needing extra tools.
Pros
- Easily connect with your workplace.
- It’s versatile, offering a wide range of features.
Cons
- Understanding takes time.
Pricing Plan
- Free: It’s a free plan.
- Standard: For $6 per month.
- Business: For $12 per month.
15. AI Checker: Best for checking AI plagiarism
URL: https://ai-checker.info/
AI checker is an advanced online tool that uses artificial intelligence to find AI-generated content. It gives a score to show how likely it is that the text is generated by AI. It’s a valuable tool for online advertisers to make sure their content is genuine and unique, improving its quality and trustworthiness.
Pros
- Easy to use and understand.
- You can use it without signing up.
Cons
- There’s no color coding to separate AI from human writing.
- It’s not as thorough as some other tools.
Pricing plan
This AI tool is free to use.
16. Fireflies.ai: Best for transcribing meetings
URL: https://fireflies.ai/
Fireflies AI makes meetings more productive by using artificial intelligence. Brand promoters find it very helpful. It transcribes meetings automatically and makes transcripts easy to search for.
This captures important insights and ideas, making it easier to create great content. It also has custom sharing options that make collaboration between team members smoother. This improves the content development process.
Pros
- Get short summaries of meetings.
- Use a search tool to find what you need.
- Listen to recordings again later.
- Recordings have good sound quality.
Cons
- Need to improve accuracy.
- Some people have trouble with language or accents.
- Editing can be improved.
Pricing Plan
- Free: It’s a free trial.
- Pro: $10 per user per month.
- Business: $19 per user per month.
- Enterprise: Custom, Annually based
17. AI Detector: Best for detecting AI in the content
URL: https://ai-detector.info/
The AI detector helps to tell if the writing was done by a person or by AI. It finds things like repeated sentences, which helps marketers write new and interesting stuff. Also, it gives a score to show how likely AI was used. With this tool, content marketers can make better stuff that people trust and like. It makes people pay more attention to the brand.
Pros
- It gives accurate results.
- Have a user-friendly interface.
Cons
- Don’t give any detail on the report.
Pricing
This AI tool is free to use.
18. Smodin.io: Best for assisting in writing
URL: https://smodin.io/
Smodin makes writing easier with its smart AI tools. It can rewrite text, check for plagiarism, and create original content. Using natural language processing, it gives quick and effective results.
With tools like the AI Grader and Content Detector, Smodin helps digital marketers by making their work easier and ensuring it’s original. It’s a one-stop platform for creating content smoothly, which is accurate and productive.
Pros
- We use smart technology to help with grammar, punctuation, and writing style.
- It works in many languages and can translate text too.
- It creates good content.
- This AI chat can also provide sources for information.
Cons
- Free plans have restrictions. You need to sign in to use certain tools.
Pricing Plan
- Free: It’s a free plan.
- Essentials plan: For $10 per month.
- Productive plan: For $29 per month.
- Ultimate plan: For $79 per month.
19. Image to Text Converter: Best for converting images into text
URL: https://imagetotext.online/
Online image to text converter uses OCR technology. They help make content creation easier by taking text from images. Digital marketers find it useful because they can easily extract text from scanned documents, photos, or handwritten notes.
This converter often supports multiple languages and is very accurate. This makes it easier for people to access and search for content, which can increase the effectiveness of marketing efforts.
Pros
- Supports JPG, JPEG, WEBP, GIF, PNG, TIFF, BMP file formats.
- Supports multiple languages.
- Saves time and enhances efficiency.
- Converts handwritten, scanned documents, screenshots, etc.
Cons
- It needs an internet connection.
Pricing
This tool is free to use.
20. Pictory AI: Best for creating videos
URL: https://pictory.ai/
Pictory AI turns long stuff into short, easy-to-share clips. It’s great for people who market content because it mixes text, sound, and pictures smoothly. This makes people more interested and helps content reach more people.
This tool can add voices using AI and put captions on videos, which helps them do better on different websites. This makes more people find the content, and they stay interested for longer.
Pros
- This tool makes good videos fast.
- It turns text into nice videos easily.
- You can add and change audio easily.
Cons
- Website problems happen unexpectedly, affecting user experience.
- There are few voices available for AI text-to-speech.
- Pre-recorded voice overs can’t be used for all slides.
Pricing Plan
- Starter: For $19 per month.
- Professional: For $39 per month.
- Team: For $99 per month
21. Sonix.ai: Best for transcribing videos and audios
URL: https://sonix.ai/
Sonix is a popular website that changes how we transcribe, translate, and add subtitles to videos. It’s really fast and accurate. Lots of people trust it. It can transcribe audio or video in 38 languages in just a few minutes using AI.
This website has cool features like adding subtitles, giving confidence scores, and making summaries. It helps content marketers a lot by making it easy to adapt content for different languages, making it more accessible, and making content creation faster.
Pros
- Its customer service is friendly and helpful.
- The platform has lots of features.
- The product makes good transcriptions and is easy for you to use.
Cons
- The pricing can be confusing at first.
- Some sentences in the transcript were cut off abruptly.
- The integration system isn’t functioning properly.
Pricing Plan
- Free: Its free version contains a 30 minute trial.
- Standard: For $10 per hour.
- Premium: For $5 per hour and $22 per month.
- Enterprise: It’s a custom plan.
22. PikWizard: Best for HD photos
URL: https://pikwizard.com/
PikWizard is a great tool for content marketers who want cool pictures. It has a big library with over a million good images and videos. They’re organized nicely, so it’s easy to find what you need. Even though the licensing can be a bit tricky sometimes.
Pros
- A big collection of free HD animated backgrounds.
- There are lots of realistic images of people.
- Images and videos are neatly organized.
Cons
- Photos come with different licenses.
- Some people complain about ad blockers.
Pricing
It is free to use.
Wrapping Up Writing Tools For Content Marketers
Today, content marketers need to create interesting stuff quickly. These tools can assist at different stages of making content, from coming up with ideas to publishing. They help with things like improving SEO, fixing grammar, and making original content.
Using these tools can boost productivity and make sure the content is top-notch. With the increasing need for captivating content, businesses must use these resources to keep up and stay ahead online.