Author name: Chris Makara

If you have been treating your social media updates as a “one and done” approach, listen up. There’s a smarter way to get more out of your social media efforts. Especially if you use Buffer.

When you get a new follower on Twitter or perhaps are looking for new users to follow, what’s one of the first things you do when you go to a profile? You read their Twitter bio. Sure, it only takes a few seconds to skim through the allotted 160 characters, but when you are done you’ll have a pretty good idea of what that person is about. Or at least you should. But unfortunately, one of the most overlooked parts when setting up a Twitter account is the Twitter bio section. For most, they haphazardly throw something together and call it a day. In fact, I doubt it’s sitting really high on the list of your social media strategy. But, did you know that your Twitter bio is important for several reasons?

Unfortunately, most people decide to use social media because “everyone else is doing it.” Not to sound like your mom, but if all your friends jumped off a bridge would you? Probably. Right? Seriously, just because other businesses, entrepreneurs, or startups are using social media – does that mean you need to? It depends.

For me, staying organized helps me to keep somewhat of an order with all my various initiatives. Could I be more organized? No doubt. Take for example, my computer desktop. It’s a disaster. But I know where the important things are and how to get to them. For anyone else, my desktop might drive them a bit insane. But when it comes to my social media updates, my organization is solid. And depending on who you ask, I’ve been told I’m a genius. Of course, I am far from being a genius – but hey, I’ll take the compliment. However, I will say that I’m pleased with how I can organize my social media posts. Especially since I am posting to multiple accounts on multiple channels. These channels typically require their own schedule and types of content that need to be shared. Today, I’m going to show you how to organize your social media updates even if you aren’t a genius.

Tell me if this sounds familiar. You are working on a killer piece of content and you know that it’s quite possibly the best thing you have ever created. Tons of useful tips and information – Check Eye-catching graphics – Check Sweet headline that’s going to generate tons of clicks – Checkinfl And so on It’s a must-see for anyone in your industry. But there is just one small problem. No one in the industry is sharing your content. Especially the leaders with an established following. So what can you do?

If you have been automating social media updates long enough, you are probably well aware that you can use RSS feeds to help populate posts for your social media accounts. It’s just one social media automation approach that I have been using for years with great success. But here’s the deal: You’re doing it wrong. I’m not saying this to be mean, but rather to let you know there’s a better way to do it. Seriously. And when I show you how to get more out of this approach, you’ll be wondering why you didn’t think of it sooner.

It’s no secret that using images with your social media updates can increase your overall engagement. Whether it’s more social sharing or additional comments left, it’s a must to use social media images in your updates. For those who are not designers, how can you create social media images with little effort and no cost? If you are an entrepreneur, chances are you need to find an inexpensive way to get more out of your social media efforts. And when you can increase overall engagement, you will get more out of your social updates. By all means, if you can afford or have the budget to pay someone more experienced to create your images to share on your social media accounts then you should do it. There’s even photo editing options that can take your images to the next level. But, if you’re pressed for cash and aren’t an expert – there are options (revealed below). No matter how you decide to create your social media images, wouldn’t you like to be able to use them more than once? After all, it doesn’t make much sense to go through all the trouble of creating them only to use them one time. Don’t worry, I’ll show you how to not only create social media images in minutes, but also how you can use them again and again.

I’m willing to bet that you spend a lot of time on social media. Hopefully not watching cat videos or getting suckered into the latest Buzzfeed list. But spending time posting to your various business related social media profiles. You probably spend more time than you want to doing this. Let’s face it, you probably have better things to do with your time. Especially if you are an entrepreneur. Do you think the time and effort you are spending on social media is paying off? Is it driving real, measurable results? You are tracking this sort of thing, right?

Seems like one of the hottest forms of content lately are expert round ups. And why not… The really good round ups are chocked full of some really great nuggets from some of the leading experts in their fields. While the takeaways from expert round ups are usually top-notch, the majority of the bloggers who create them usually fall short of getting the most out promoting them. Well today, I will show you how to leverage the experts that participated in your round up to help promote it again and again. You’ll walk away knowing the exact method I used to help get my expert round up shared over 5,000 times across various social media channels.