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The Biggest Secret To Instagram Growth

Instagram Growth
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  • The Biggest Secret To Instagram Growth

Most people think that significant Instagram growth can be only attained through paid ads or by doing influencer marketing.

And even though these things help, they’re nothing but a part of one secret thing that will take your Instagram growth to a whole new level…

A secret that most people overlook and if they’d know it, it could explode that Instagram growth like nothing they’ve ever seen before.

Are you ready to discover how it looks like? If so, let’s begin…

Traffic And Conversion Growth Formula

Instagram growth

This is the only secret for Instagram growth that has ever existed. When you look at it, the only thing that will bring you Instagram growth is either getting more profile visits or converting more of these profile visits into followers.

Nothing else works.

The thing is that you’re most likely struggling with both of these things. And that is why no matter how much you try, what hashtags you use, or how much you engage with other profiles, you can’t get a single follower and your Instagram growth is super low.

That’s why below, I am going to break down every single way for you to get more traffic and increase your conversions so that you can max out your Instagram growth.

How To Get A Flood Of Traffic (Profile Visits)

The first part of this secret Instagram growth formula is to get a flood of profile visits. The more of them you are going to get, the more followers you will have and the faster you are going to grow.

There are 9 main ways you can get more profile visits and you’ve probably never heard of some of them before.

So, let’s see how they look like.

Location Tags

The first way you can get more profile visits is by adding a location tag to your posts. When you check your insights after you add a location tag and check post reach, you are most likely going to see the ‘from location’ section.

That’s how many people your posts you have reached using a location tag. It is a super-easy way to increase the number of profile visits you get.

By the way, if you want more reach and profile visits, use famous locations. If you are interested in more targeting, use the location where your dream customers are.

SFY Lists

SFY lists or ‘suggested for you lists’ are one of the best ways to reach new people on Instagram and make people follow you even if they haven’t visited your profile.

If you don’t know what how they look like, it’s the list of accounts that Instagram suggests you to follow immediately after you follow somebody.

Example of a suggested for you list on Instagram

But also, there are suggested posts at the bottom of your feed and sometimes even suggested reels.

That counts as SFY lists too. But here we are going to focus on the ones that pop up after you follow somebody.

It is an effortless way to reach thousands of people if you know how to get on them. But how to do it?

Step 1: Identify Target Profiles

Identify 1 main account (50K+ follows) you’re sure has your target audience.

Then, go to their SFY list and identify 5-10 more accounts (10-50K followers.)

And then you will start making your way from the smallest to the biggest SFY lists. How? By moving on to step 2…

Step 2: Create Relationships

The goal here is to create a super-strong relationship between your account and the main one.

Start sharing their content, do guest posts for them, tag them in your posts (only when relevant), engage with them when they go live, engage in their comments, build human connections in DMs, etc.

Step 3: Create Overlapping

Now you want to get a high percentage of overlapping audiences between you and your main account.

Here’s how to do it:

  • Optimize your profile so that it resonates with your target audience
  • Interact with the profiles of the people who comment on the main account

If you’ll do it, Instagram will start sensing that you are highly relevant and that your content can be helpful to those who follow that account.

And what’s going to happen?

Exactly, they will put you on the SFY list so that others can follow you as well. It’s an incredibly powerful way to get new Instagram followers and you want to use it.

Explore Page

A screenshot of an Instagram explore page

Explore page is your ticket to reaching tens of thousands if not hundreds of thousands of people without having to do anything.

The way you are going to get there is by getting a lot of engagement, really, really fast. That means your content has to be exceptionally appealing.

Because of that, you’re going to create it using the 3 pillars for Instagram content creation that you will discover later in this article.

Guest Posting

Example of a guest post #1Example of a guest post #2Example of a guest post #3

Another fantastic way to get a ton of profile visits is by guest posting. Guest posting is influencer marketing done differently where you create a post for an influencer, and they post it without you having to post anything in return.

That means you are going to get a ton of exposure for FREE without spending a penny while they are going to get a nice post in return.

If you approach the right influencer and do it for them, you can reach hundreds of thousands of your dream customers in no time. It is incredibly powerful and you have to try it out.

Here’s what you have to do to create your first guest post on Instagram and grow your following like crazy:

  1. Create a list of Instagram influencers in your niche that are followed by your dream customers (the bigger the size of their following and amount of engagement, the better.)
  2. Prepare an elevator pitch using this formula:– Greeting
    – Post Compliment
    – Offer
    Post Ideas
    – Call To Action
    – Salutation
  3. Become a cold DM (direct message) beast and contact at least 100 people per day.

Once some of them say “YES” make it super clear about how the collaboration is going to look like and create the post.

Engagement Strategy

The next way to boost your profile visits and get new followers is simply by commenting on other people’s posts and giving valuable feedback.

Whenever you go to a hashtag and you start commenting on posts there, the creators are going to appreciate it and of course, they will check your profile to see who is the person that commented.

And boom- you have a profile visit that you can convert into a follower.

However, the hidden power in this is that even the followers of the creator that has made the post you made a comment on will see the comment you made.

That means that your comment can be seen by dozens or hundreds of people and if it is valuable you can get more profile visits than you can handle.

However, if you want to make it effective you need a great engagement strategy. Here is one that you can use:

  • Choose 10 hashtags that are relevant to your niche
  • On every hashtag make at least 10 comments on posts that are there
  • EVERY comment must be valuable, DON’T SPAM. Comments like, “Great post, thanks for sharing” don’t work.

Hashtags

Hashtags are a great way to reach new people with virtually no effort on your side. Every time you post something add 30 relevant hashtags to your post caption or in the comments.

If you want to take your hashtag reach to the next level you can use this hashtag strategy:

  • 5 hashtags with 20% lower engagement than your posts have (i.e. if your posts get 1,000 likes then the posts on the ‘top’ page of the hashtag should have around 800 likes)
  • 20 hashtags with similar engagement (i.e. if your posts get 1,000 likes then the posts on the ‘top’ page of the hashtag should have 1,000 likes)
  • 5 hashtags with 20% higher engagement (i.e. if your posts get 1,000 likes then the posts on the ‘top’ page of the hashtag should have 1,200 likes)

Make 5 hashtag sets following this rule and switch through each one of them with every post that you create.

Reels

Instagram reels have begun to be heavily promoted by Instagram because Instagram wants to beat TikTok in their own game.

That is why when you start posting them, the algorithm will promote them to a ton of people, and you will get more reach and profile visits than you can imagine.

They are incredibly powerful, and you want to try them out.

Share Content About Trending Topics

Another great, and proven way to get more exposure is to share content about trending topics. Posts that are created about something that is trending tend to get a lot of engagement and that’s why the algorithm promotes them to more people.

And the more people will see your posts, the more people are going to visit your profile. So, try it out.

Do A Profile SEO

If you’ve ever used the search feature on Instagram, then you know why it is so important. People are consistently searching for accounts that are in their niche and if you optimize your profile for SEO, you are going to be one of the results that shows up and gets new profile visits.

The way you are going to do that is by adding a keyword to your username or the headline on your profile.

Example of an Instagram bio that is optimized for SEO

And that’s it’ These are the 9 ways to boost your profile visits on Instagram, and you should try to use ALL of them. The more of them you use, the more Instagram growth you’re going to get.

However, that’s only one part of the secret for Instagram growth. Now when you have a flood of profile visits you must convert them into followers by persuading them to hit the ‘follow’ button. Don’t forget to also focus on engaging content, such as using Instagram Stories effectively to increase Instagram story views. These strategies combined will help you expand your presence and reach on the platform.

How To Convert Everybody Who Visits Your Profile Into A Follower

Whenever somebody visits your profile, there are only 2 things that will decide whether they’re going to become your follower.

First, it is the way you optimize the profile itself. And second, it is your content.

If just one of these things is bad, you’re going to lose more followers than you can imagine. So let’s take a look at how to make both of these things exceptional so that more people will follow you and you’ll max out your Instagram growth.

How To Optimize Your Instagram Profile

Example of an optimized Instagram profile from Filip Konecny

Your Instagram profile is the first impression that you are going to make and if you fail to optimize it, the people will just click off and you will lose a follower.

Here are all of the parts of an optimized Instagram profile:

  • Choose The Right Profile Pic – this should be your face or a logo of your company. Make sure the photo is high quality.
  • Headline – include a keyword so that your profile is searchable
  • Bio – First line builds authority, the second line includes a promise/tells what you do, the third line is a call to action
  • Bio Link – Bio link should link to the first page in your sales funnel
  • Highlights – Show what you do, who you are, and what you offer
  • Profile Grid – Try to keep the style consistent by using your brand colors (not necessary)

All right, once you do all of these parts, then your profile should be good to go and instantly make people want to follow you.

However, this is just the first part. They might also decide to check your content. And if it is bad, they will leave and your Instagram growth will be low.

But, even if they decide to follow you and your content isn’t good, they will unfollow you once they see on post from you in their feed.

That’s why your content has to be amazing, so let’s take a look at how to create it…

How To Create Growth-Magnetic Instagram Content

If you are going to create content that is high-quality and your audience wants to see it, you will win. But if you create a salesy, promotional “me-me-me“ boring type of content, you are going to fail.

There are 3 pillars for creating amazing content:

  • Value
  • Presentation
  • Relevancy

Now, let’s take a closer look at each pillar.

Value

To make your audience come back to you and to be able to attract new followers, your content must provide them with value.

The most important types of value that are on Instagram are:

  • Education
  • Entertainment
  • Inspiration

Alright, so let’s move on to the next step.

Presentation

The next thing that you must do is choose the way that you will present the content to your audience.

This includes the design, the format (stories, carousels, regular photos, sizes, etc.), the branding elements, etc.

The thing that matters the most in presentation is how you are going to tell the message and the design that is going to support it.

Stick with your branded style and make the message as clear as possible. And most importantly, check the data and constantly improve yourself.

Relevancy

I’ve already mentioned this in the value section. If you are not relevant, you are going to fail at this.

That is why you want to carefully study your target audience and design the content based on their pains, fears, wants, and desires.

If you are going to create your content this way, you’re going to convert more profile visits into followers than you will be able to count.

And this is where the biggest secret to Instagram growth ends. Once you master this secret formula, you’re going to be incredibly successful.

So, take action and get the most out of this now.

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