What is Doing it for the ‘gram?

Doing it for the ‘gram is a phrase used to refer to instances where someone participates in certain activities, trends, or assists in creating an image or video solely for the purpose of positing about it on their Instagram feed. These actions are typically bold or things that the participant would not normally do. The posts created from these actions can be sent to followers either via images, videos/reels, or stories on an Instagram account.

Additional Social Media Terms